Privacy Policy

Effective Date: September 11, 2025 Last Updated: September 11, 2025

1. Introduction

Bffworks (“Bffworks,” “we,” “us,” or “our”) provides the Bffworks– AI Chatbot & Live Chat application (the “App”) for merchants using the Shopify platform.

This Privacy Policy explains how we collect, use, and safeguard personal information when you install or use our App in connection with your Shopify store. It also outlines your privacy rights and how you may exercise them.

2. Information We Collect

When you install or use the App, we may collect the following types of information:

Store name and contact email
Store settings and configurations
Data required to provide App functionality (such as product, order, or customer information relevant to chatbot interactions)

Information you submit when contacting our support team (such as name, email, or screenshots)
Feedback and feature requests

Cookies, log files, and similar technologies when you access our website or dashboard
Usage data and analytics to improve App performance and user experience

3. How We Use Your Information

We process personal information for the following purposes:

To operate, configure, and improve the App for your Shopify store
To provide customer support and resolve technical issues
To enable AI chatbot and automation features
To send you relevant product updates or feature announcements (with your consent, where required)
To ensure compliance with applicable legal and regulatory obligations

4. Data Storage & Security

Your information is securely stored on trusted servers and retained only for as long as necessary to provide the App or comply with legal requirements.

We apply industry-standard security measures to protect your data. However, please be aware that no method of transmission over the internet or electronic storage is completely secure.

5. Cookies

We use cookies and similar technologies to:

Maintain core App functionality
Improve usability and analyze performance
Customize the user experience

You may disable cookies in your browser settings, though certain features may not function properly.

6. Third-Party Links

Our App or website may include links to external websites. We are not responsible for the content, policies, or practices of those third parties. We recommend reviewing their privacy policies before sharing personal data.

7. Your Rights

If you are a resident of the European Economic Area, you possess the following rights:

Right to be informed: You have the right to know whether we hold your Personal Information and the purpose for which your Personal Information is processed.
Right of access: You are entitled to obtain a copy of your Personal Information, along with an explanation of the categories of Personal Information being processed, the purposes of such Processing, and the details of third parties to whom the Personal Information may have been disclosed.
Right to rectification: You have the right to correct/update your Personal Information available with us.
Right to erasure: You are entitled to have your Personal Information erased from our customer relationship management (CRM) databases. It is important to note that we may need to retain certain Personal Information about you for legal and internal business reasons, such as fraud prevention. We will retain your Personal Information for as long as necessary to provide you with the websites and apps you are eligible to use and as needed to comply with our legal obligations and enforce our agreements.
Right to data portability: You are entitled to obtain and reuse your Personal Information. You can either obtain the Personal Information from us or provide it to a third party if you so wish, or request us to transfer your Personal Information directly to a third party.
Right to object/restrict Processing or both: You have the right to object/restrict the Processing of your Personal Information in certain circumstances, including situations where the Personal Information is inaccurate (during the period when we verify the Personal Information), when the Personal Information is no longer required for the intended purpose of Processing, or in connection with direct marketing. You can prevent or discontinue marketing communications by checking certain boxes on the forms used to collect your Personal Information, or by utilizing opt-out mechanisms in the emails we send you. You also have the right not to be subject to a decision based solely on automated Processing, including profiling, which produces legal effects that significantly affect you.

In these cases, we will retain minimal Personal Information to record your choice of opting out from further contact. For exercising any of the aforementioned rights, please contact us at [email protected].

7.2 Under CCPA (for California residents)

You may have the right to:

Know what personal information we collect and how it is used
Request deletion of personal information
Opt-out of any sale of personal information (note: Bffworks does not sell your data)
Be free from discrimination when exercising these rights

7.3 Under Nevada Law

Nevada residents may request to opt-out of the future sale of personal data. Bffworks does not sell personal data, but we will honor valid opt-out requests.

8. Contact Us

If you have any questions about this Privacy Policy or wish to exercise your rights, please contact us:

Email: [email protected]

Last updated 18 days ago